Kaili Automobile Group's 2025 New Year's Greeting

Comrades And Friends:

Comrades And Friends:

The Law Returns To Spring, And The New Era Begins. At This Moment Of Bidding Farewell To The Old And Welcoming The New, We Bid Farewell To 2024 Full Of Challenges And Struggles, And Enter 2025 Full Of Hope And Unlimited Potential. On The Occasion Of The Chinese New Year, On Behalf Of The Board Of Directors Of Kaili Automobile Group, I Would Like To Extend Our Sincerest Holiday Wishes And Heartfelt Thanks To All Employees, Their Families, Partners, Friends From All Walks Of Life, And Leaders At All Levels! Looking Back On 2024, Kaili Automobile Group Has Forged Ahead And Written A Brilliant Chapter.

Spring Is Approaching And The New Year Is Coming. At This Time Of Bidding Farewell To The Old And Welcoming The New, We Bid Farewell To 2024, A Year Full Of Challenges And Struggles, And Step Into 2025, A Year Full Of Hope And Unlimited Potential. On The Occasion Of The Spring Festival, On Behalf Of The Board Of Directors Of Kaili Automobile Group, I Would Like To Express My Most Sincere Holiday Wishes And Heartfelt Thanks To All Employees And Their Families, Partners, Friends From All Walks Of Life, And Leaders At All Levels! Looking Back On 2024, Kaili Automobile Group Has Forged Ahead And Written A Colorful Chapter.

Smart Factories Rise From The Ground

Smart Factory On The Rise

This Year, The New Construction Project Of Kaili Zhuanqi Intelligent Factory Set Sail Grandly. The Total Investment Of The Project Is 650 Million Yuan, Aiming To Fully Build A Benchmark Lighthouse Factory For Chinese Specialized Automobiles. Kaili Automobile Group Has Always Been Committed To The Vision And Goal Of "China's Specialized Automobiles Look At Suizhou, Suizhou Specialized Automobiles Look At Kaili". Through The Implementation Of This Project, We Strive To Make Progress In The Company's Development In 2 Years, Climb To The Top In 3 Years, And Become A Leader In 4 Years. We Are Committed To Building Kaili Automobile Group Into A First-class Specialized Automobile Manufacturing Benchmark Enterprise In The Country, Demonstrating Kaili's Responsibility And Mission In Serving Local Economic And Social Development.

This Year, The New Construction Project Of Kaili Special Automobile Smart Factory Was Launched. The Total Investment Of The Project Is CNY 650 Million, Aiming To Build A Benchmark Lighthouse Factory For Chinese Special Trucks. Kaili Automobile Group Has Always Taken " China Special Trucks Depend On Suizhou, And Suizhou Special Trucks Depend On Kaili" As Its Vision And Goal. Through The Implementation Of This Project, The Company Strives To Have A Good Development In 2 Years, Step Up In 3 Years, And Become A Leader In 4 Years. It Strives To Build Kaili Automobile Group Into A First-class Benchmark Enterprise For Special Automobile Manufacturing In The Country, And Demonstrate Kaili' S Responsibility And Mission In Serving Local Economic And Social Development.

Product Expansion Is Constantly Emerging

Unprecedented Product Expansion

This Year, The Group Has Achieved Fruitful Results In The Field Of Product Innovation. We Firmly Adhere To The Direction Of New Energy Development, Promote The Transformation Of Our Entire Product Line Towards New Energy Power, With New Energy As The Core, And Accelerate The Realization Of Intelligent Empowerment And Functional Improvement Through Networking And Intelligence. In The Field Of Fire Emergency Response, We Have Successfully Obtained Production Qualifications And, In Accordance With The Requirements Of Special Functional Development And Specific Scenario Applications, Have Promoted The Company's Transformation From Quantity Based And Outward Oriented To Value Based And Inward Oriented. These Measures Greatly Enrich The Variety Of Products, Broaden The Application Scenarios, Achieve All-round Breakthroughs In Product Diversification, Make The Group's Product Matrix More Complete, And Open Up A Broader Space For Sustainable Development.

This Year, The Group Has Achieved Fruitful Results In Product Innovation. We Firmly Adhere To The Development Direction Of New Energy, Promote The Transformation Of The Company' S Full Range Of Products To New Energy Power, Take New Energy As The Core, And Accelerate The Realization Of Intelligent Empowerment And Functional Improvement Through Networking And Intelligence. In The Field Of Fire Emergency, We Have Successfully Obtained Production Qualifications, And In Accordance With The Requirements Of Special Functional Development And Specific Scenario Applications, We Have Promoted The Company' S Transformation From Quantitative And Extensional To Value-oriented And Connotation-oriented. These Measures Have Greatly Enriched The Product Variety, Broadened The Application Scenarios, Achieved An All-round Breakthrough In Product Diversification, Made The Group' S Product Matrix More Complete, And Opened Up A Broader World For Sustainable Development.

The Brand Puzzle Is Organized In An Orderly Manner

Brand Building With Precision

This Year, Kaili Automobile Group Has Laid Out A Sophisticated And Steady Brand Building Strategy. We Have Participated In Major Domestic And International Car Exhibitions Multiple Times, Showcasing The Products And Strength Of The Group In All Aspects. Subsidiaries Baisitu And Weisenberger Have Been Awarded The Title Of National High Tech Enterprise. The Parent Brand "Kailifeng" Trademark Has Been Successfully Selected For The Jingchu Brand Cultivation Project, And Has Also Been Awarded The "First Batch Of Intellectual Property Protection Workstations In Hubei Province" And "Expert Workstations In Hubei Province". These Achievements Carefully Outline The Excellent Brand Image Of The Group With High Quality And High Reputation, Consolidate Strong Brand Power, And Build Solid Barriers For The Long-term Development Of The Group, Helping Kaili Automobile Become A Trusted And High-quality Banner In The Industry.

This Year, Kaili Automobile Group Has Made A Sophisticated Layout And Steady Progress In Its Brand Building Strategy. We Have Participated In Major Auto Shows At Home And Abroad Many Times, Showing The Group' S Products And Strength In All Aspects. Subsidiaries BESTU And Weisenberger Were Awarded The Title Of National High-tech Enterprises, And The Parent Brand " Kailifeng" Trademark Was Successfully Selected Into The Jingchu Brand Cultivation Project, And Was Also Awarded The " First Batch Of Intellectual Property Protection Workstations In Hubei Province" And " Expert Workstations In Hubei Province" . These Achievements Have Carefully Outlined The Group' S High-quality, High-reputation And Excellent Brand Image, Condensed Into A Strong Brand Force, And Built A Solid Barrier For The Group' S Long-term Development, Helping Kaili Automobile Become A Banner Of Industry Trust And Distinctive Quality.

Going Abroad And Cross-border Is Becoming Increasingly Perfect

Global Expansion Gains Momentum